Idaho’s Sun Valley — At the Allen & Co. gathering of corporate media and internet moguls, David Zaslav was optimistic. In the midst of “a lot of volatility in the business,” the CEO of Warner Bros.
Discovery spoke highly of Netflix and “Stranger Things,” and predicted that the annual summit will be “a terrific week.” When it comes to streaming strategy, Zaslav said that Warner Bros. Discovery is evaluating quality versus quantity concerns.
The Invitation-Only Conference.
He told Variety when he arrived at Sun Valley Lodge for the invitation-only conference, “That indicates, I think, a lot of opportunities. “Also, Warner Bros. Discovery has excellent, high-quality programming. In my opinion, this means that the world has changed. Moreover, it isn’t a question of quantity, but rather of quality. Our new firm and the opportunity to meet everyone in such an idyllic place have us giddy with anticipation. A lot of fun is in store.”
Since AT&T completed its acquisition of WarnerMedia in April, Zaslav has been in charge of the newly rebranded Warner Bros. Discovery. Chris Licht was hired as CNN’s new CEO after Jeff Zucker was fired earlier this year, and CNN+, the network’s short-lived streaming service, was shut down. During a question and answer session about CNN’s low ratings on Jan. 6 hearings coverage, Zaslav addressed a concern raised by a viewer.
What Is the Long-Term Goal of The Company?
Zaslav remarked, “I think Chris is doing a fantastic job of repositioning CNN.” “First and foremost, journalism. The United States of America is in need of a national news network that allows both Republicans and Democrats to be heard. At CNN, I think you’ll see more of it. I think it’s the biggest news brand in the world with the greatest journalists. And that’s where we’re going to put our focus. Because we aren’t going to worry about the reviews, it will be more valuable in the long term.
HBO Max and Discovery+ will eventually be integrated into one platform under Zaslav’s leadership at Warner Bros. No specific date has been set for WBD’s debut of the merged product, but at Sun Valley, Zaslav reiterated that the company’s long-term goal is to merge the two products. “Stranger Things” Season 4 was split into two volumes and released almost a month apart by Netflix, which may have an impact on Warner Bros. Discovery’s own approach to the show’s launch across its streaming platforms, according to Zaslav.
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Netflix’s Primary Goal.
“Stranger Things” is a fantastic television series, according to the show’s creators. Reed and Ted Sarandos, Netflix co-CEOs Reed Hastings and Ted Sarandos appeared at the Sun Valley conference earlier this week, and Zaslav spoke highly of each of them. For me, excellent content is creating more material that people will pay for before they’ll pay for supper or rush home to view it because if we do that, people will pay for it.
” That’s what we’re concentrating on right now. Netflix’s primary goal is to provide high-quality narrative content. If we keep producing high-quality content, I believe we’ll be successful.” Summer camp for billionaires: Allen & Co.’s Sun Valley conference opens off Wednesday, with seminars and presentations being held.
